Out are the traditional Islamic long beards:
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And in is the mullet, as displayed here by Ali Saleh Kahlah al-Marri, a Quatari-born terror suspect, arrested in the wake of 9/11:
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According to one terrorism analyst "The group is clearly having trouble recruiting, as its image has been badly tarnished, so this is something of a fashion reboot, designed to bring in new terrorists." An as-yet uncomfirmed report also suggests that the terror group may reverse its long-standing opposition to gays, recruiting members for so-called "suicide-bummings."